demandDrive

How Lead Generation Could Help You Win the Game of Thrones

How Lead Generation Could Help You Win the Game of Thrones

If you’re like one of the millions of people that will tune in to Game of Thrones every Sunday, you know that winning isn’t easy and death comes quickly. It might be a stretch to say this is the case in the demand generation world, but there are a few strong parallels that can help you improve your lead generation results.

Why Sales Opportunities are the Best Metric for Tracking SDR Success

Why Sales Opportunities are the Best Metric for Tracking SDR Success

Tracking call activities (total calls made + emails sent) is often seen as the tried and true metric for evaluating SDR success, and I wouldn’t blame you for thinking, “if it ain’t broke don’t fix it”. The problem is that call activity is “broke” and needs some fixing. Let’s take a look under the hood and see what we can do!

Organizational Health: How to Build the Individual and the Company as a Whole

Organizational Health: How to Build the Individual and the Company as a Whole

The learning curve from a college student to a professional takes time and you will only grow stronger as you pick up new tricks and strategies. I am smack-dab in the middle of this learning curve, so I think it is vital for me to express some things I have learned from my current workplace that can help recent graduates prepare for the next step up the ladder in their careers.