SDRs are immature, inexperienced, and idealistic, and it gets in the way of everything you do to be successful…so why the heck would you want to hire one?
In any professional situation, whether it be interviewing, cold calling, or working to persuade a prospect to adopt a new strategy, think about the answers you want. Take a hard look at the questions you ask most frequently and rework them in a way that will make your interviewers/prospects think. This requires some creativity, so have fun with it!
The learning curve from a college student to a professional takes time and you will only grow stronger as you pick up new tricks and strategies. I am smack-dab in the middle of this learning curve, so I think it is vital for me to express some things I have learned from my current workplace that can help recent graduates prepare for the next step up the ladder in their careers.
Inbound and Outbound activities are both equally important to the success of an organization’s sales efforts. What isn’t equal is how the two should be measured - both from a goals standpoint and the level of activity put in by your reps. By looking at the two as separate means to a deal’s end, you can better manage and measure the success of your sales development teams.