Inbound leads can be a valuable source of revenue for your business - when handled correctly. Driving the right leads to your site and hitting them with the right message is key in converting those prospects in dollars. Having a strong strategic inbound team in place will ensure these leads get the proper care and attention.
Remember, registering webinar leads is only half the battle. “After reaching the correct person in an organization, a teleprospecting team will also be able to engage with prospects, discussing their specific problems and conveying how your solution can help them. In this case, the webinar is used by the teleprospecting team as a tool to begin a relationship with a prospect and to uncover qualified opportunities pre-webinar.”