Actually Listening to Your Prospects

Opt In | Ep. 2

Let’s say an SDR calls you. They’re really excited to pitch their solution because you look like a perfect fit. You’re interested, so you ask a question…and they ignore it.

What?

Active listening isn’t just a good life skill to have, it’s vital for SDRs.

Knowing what really matters to your prospects doesn’t come from the research you’ve done – it’s uncovered live on the phone.

And if you’re not reacting in a way that shows you care, you understand what they’re saying, and you can pivot the conversation in that direction…what’s the difference between you and a cold calling robot?

Opt in to ditch the script, work on your active listening skills, and grow from the no’s.