Why Cold Calling Gets a Bad Rap

Opt In | Ep. 18

There are millions of videos, articles, and podcasts that claim “cold calling dead.”

We think it’s still very much alive – and that’s partly because our definition of a “cold” call is different.

Approaching the job with the mindset: “these are just names on a list that I have to get in touch with,” is vastly different from “this person doesn’t know I’m reaching out, but I think we can help them.”

Both cold, but one is rooted in research, novelty, and curiosity.

Opt In to learn the tactics and actions that lead to poor cold calling and how you can avoid them!

📄 PS – You can read Lindsay’s blog here!