Actually Listening to Your Prospects
July 30, 2021
| By AJ Alonzo, Alex Ellison
Opt In | Ep. 2
Let’s say an SDR calls you. They’re really excited to pitch their solution because you look like a perfect fit. You’re interested, so you ask a question…and they ignore it.
What?
Active listening isn’t just a good life skill to have, it’s vital for SDRs.
Knowing what really matters to your prospects doesn’t come from the research you’ve done – it’s uncovered live on the phone.
And if you’re not reacting in a way that shows you care, you understand what they’re saying, and you can pivot the conversation in that direction…what’s the difference between you and a cold calling robot?
Opt in to ditch the script, work on your active listening skills, and grow from the no’s.
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