Cold Calling Best Practices

Bonus Episode! 5 Questions with Aaron Browning

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After our February symposium on cold calling, we sat down with cold calling extraordinaire and VP of Sales at FrontSpin, Aaron Browning, to see how his answers compared to those of our SDR panel.

Where did Aaron differ from our panel? Where did they agree? And what can we learn from comparing and contrasting these answers? You’ll have to listen to find out!

Summary

Transcript

Summary

Where did Aaron differ from our panel? Where did they agree? And what can we learn from comparing and contrasting these answers? You’ll have to listen to find out!

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Key Takeaways

What’s your best opening line? Do you even need one, or does it fully depend on who you’re calling/what industry you’re in?
How do you know when to close the call/ask for the meeting?
Voicemail – short and sweet, or info-packed?
How important is matching/mirroring your prospect’s energy?
Cold video prospecting – are you a fan? Tools like Loom, Drift Video, Vidyard, BombBomb, etc.