Strengthening audience engagement for a groundbreaking dialysis provider
The Challenge
Multi-channel outreach for better patient outcomes
Reaching and engaging patients with serious medical conditions is challenging due to data privacy regulations and targeting restrictions on traditional search channels. This is why, for Outset, we leveraged paid social media. Our team crafted and tested LinkedIn and Facebook ads that addressed their audience’s aspirations, and pain points. This combination of creativity, intelligent targeting, and audience-building significantly increased clicks and impressions.
For healthcare providers, our goal was to demonstrate that Tablo is more than a sleek, portable device for at-home use. We showcased its capabilities as a robust RRT system for treating complex and critically ill dialysis patients in hospitals. Our strategy included creating whitepapers, landing pages, and ads that illustrated how Tablo streamlines workflows and improves outcomes in demanding healthcare environments.
The Solution
Building creative & marketing strategies that make an impact
To help Outset get the word out and reach new audiences across their marketing mix, we deployed proven marketing strategies mixed with powerful creative:
- Social media creative
- Paid search creative
- Landing pages & copywriting
- Downloadable asset creation
- Paid social campaigns
- Paid search campaigns
Proven outcomes powering real business gains
Let’s discuss your growth goals
Results like this don’t come from a single tactic. They’re built by aligning sales, marketing, and operations around the full funnel to drive real, repeatable growth.
Fill out the form to start a focused conversation around your goals and how we can help power your success.
Request a Quote