onDemand: What We Learned After Rewriting 50+ Sales Emails
In today’s fast-paced world, sales development representatives (SDRs) play a critical role in driving revenue growth. However, for SDRs to be successful, they need to be aligned with the messaging and goals of the leadership team.
And that’s something we haven’t seen lately. After all, email send rates are at all-time highs and response rates are at all-time lows.
What’s going on? Where are most SDRs falling short, and how can leadership bridge that gap and enable reps to send out more compelling emails?
We turned to Greyson Fullbright for some answers. Greyson is the Entrepreneur In Residence at SalesEngine, the founder & creator of SDRevolution, and an all-around email mastermind.
But more importantly, he helped run the SDRescue series – a live show where he and a guest broke down sales emails and rewrote them in front of a live audience.
And during his time evaluating and rewriting emails, he picked out a few common areas of opportunity:
1. Targeting Strategy
2. Adding Actionable Value
3. Catching Attention and Creating Curiosity
AJ and Greyson cover each of the above in-depth and share what both SDRs and sales leaders can do to create a more cohesive and compelling email strategy.
What You’ll Learn
ICs and Managers will come out of this 30-minute session with new insights and strategies for creating, testing, and evaluating their sales emails – plus, a look at how to set-up a proper feedback loop.
Watch The Event Here:
FAQs
Is This Live? Nope! This is a pre-recorded event, so you can watch it anytime, anywhere.
Where Can I Send Follow-Up Questions? Feel free to get in touch with Greyson on LinkedIn or email our marketing team.
Can I Get Involved? You sure can! If you want to be a guest on a future event, let us know by emailing our marketing team.
Any Additional Resources? You bet! Check them out below:
- Our Opt In episode dives deeper into what good looks like, how SDRs can improve, and where leadership can help.
- You can watch all of the SDRescue series here! There are tons of email tips and insights sprinkled throughout the series.