SDR Intent and The dD Academy
How Chelsea Leahy, Director of Training at demandDrive, is helping elevate the SDR role by focusing on foundational sales skills and an intent-driven mindset. Plus, a look at the new dD Academy!
Our Guest
Name: Chelsea Leahy
What She Does: Chelsea is the Director of Training at demandDrive and the brains behind the new dD Academy.
Company: demandDrive
How to Connect: Chelsea’s LinkedIn
“I would be laughed off the phone.”
To say that B2B sales has changed would be selling its evolution short.
The SDR role has evolved from a high-volume, ‘just get the meeting’ position to a more consultative and helpful guide. And it’s happened relatively quickly.
And nobody knows that better than our guest, Chelsea Leahy.
A former top rep turned SDR Trainer, Chelsea always has a finger on the pulse of the sales development world. The training program and coaching motion she built out at demandDrive has helped hundreds of reps learn the basics, master the role, and become experts in their own right.
And now, she’s rolling that program out to the public with the launch of the online dD Academy.
We talk with Chelsea about the evolution we’ve seen in B2B sales, how that’s impacted the SDR role, and what the dD Academy is doing to help support and enable salespeople as the changes keep coming.