The Community Lifecycle

June 14, 2021 | By AJ Alonzo, Alex Ellison
5 questions with katie ray - the community lifecycle

5 Questions with Katie Ray

Katie Ray discusses the importance of community in sales, the definition of community, how to find the right community, leveraging community for personal development and sales success, and how to discern genuine community members.

There’s no denying that sales development is a difficult job. Convincing someone to part with a resource as precious as time is no easy task.

That’s why there are so many resources out there for sales development professionals. Blogs, podcasts, digital events, certifications, and now…communities.

This rise in micro-communities over the past couple of years has given the SDR a new place to learn and grow. A place to share insight with peers, learn from leaders, and grow their skills through workshops and events.

SDRs who leverage communities are getting a ton of help and advice from many different perspectives – which is great! But sometimes, it’s hard to know where to start. Can you just jump into the discussion and begin growing right away?

We talk with Katie Ray, Community Manager for Sales Hacker, about the ‘community lifecycle.’

Tune in to learn how you can find, join, and leverage a community from start to finish, and what impact it could have on your overall development.