Soft Robotics

Redefining the future of supply chain robotics

The Challenge

Build a new website that would best position Soft Robotics’ ground-breaking technology

Soft Robotics’ mission is to use their technology to provide unique automated solutions to their clients. They design and manufacture advanced supply chain technologies which enable their customers to automate the handling of variable products and processes. Food-safe and people-safe, their solutions stand on the bleeding edge of innovation in robotic automation.

When Soft Robotics looked to take their marketing to the next level, they came to us to help design a new website that would best position their ground-breaking grippers and robots for success.

Tablet displaying a website next to a blue and white intricate machinery part on a white background

The Solution

Get a grip

The site design was built around the brilliant blue mGrip product, but was flexible enough for the Soft Robotics team to never be boxed in. Our modular framework allows for Soft Robotics’ marketing team to take total control of their site without compromising visual cohesion.

Build your solution

Not sure which Soft Robotics product is right for your system? We designed and deployed a custom configurator experience that, after answering a few quick questions, provides information on the exact part for a user. And the best part? That information is collected and sent directly to HubSpot.

Soft Robotics website homepage showcasing their gripper system and configurator tool with a Get Started call-to-action button.

"Soft Robotics grippers are truly a breakthrough technology. They really needed a site that could match that level of innovation, and I think we were able to deliver… I also got to shake hands with a robot, so that was pretty cool."

Travis Pease

VP of Design

Proven outcomes powering real business gains

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Let’s discuss your growth goals

Results like this don’t come from a single tactic. They’re built by aligning sales, marketing, and operations around the full funnel to drive real, repeatable growth.

Fill out the form to start a focused conversation around your goals and how we can help power your success.

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