Carney Sandoe
A modern relaunch for a respected education partner
We helped a leader in independent educator placement streamline and improve their site experience, refine and refresh the content, and deliver a new design that speaks to the full range of their audience.
How we helped
Industries
Key Market
Global
Growth Stage
Mid-Market
The Client
Carney, Sandoe & Associates is one of the leading recruitment and consulting firms, serving independent K-12 schools located around the world. Since 1977, they’ve connected administrators, educators, and school leaders with new career opportunities for those interested in both teaching or leadership roles.
With deep expertise in the independent school ecosystem and a reputation built on long-standing relationships and shared experiences, Carney Sandoe supports both candidates and schools with services spanning job placement and leadership consulting.
The Challenge
Over time, Carney Sandoe’s site expanded to serve a broader audience and with that growth came complexity. Navigation became dense, pages overlapped, and users struggled to find what they needed. Behind the scenes, updates became harder for the internal team to manage.
They needed a site that was clear, intuitive, and easy to update, while still serving job seekers and school leaders alike, and reflecting their trusted reputation with a fresh, accessible design.
"Carney Sandoe has a strong story — they just needed the right digital stage to tell it. Collaborating with their team, we built a site that’s modern, focused, and true to who they are. It was a thoughtful process with a creative edge, and a great partnership from start to finish."
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The Solution
Designing a more intuitive site structure
demandDrive began by completely overhauling the site’s architecture to simplify a cluttered, complicated navigation. The improved structure and UX aligns with how users actually engage, whether they’re looking for jobs, staff, or exploring consulting services. Key information is now faster and easier to find. The result is a clean, user-friendly experience without the noise.
A unified voice across every page
Carney Sandoe’s audience ranges from first-time educators to experienced administrators. We rewrote and restructured content across the site to speak clearly to all users, aligning tone with the firm’s values and keeping the content credible, clear, and welcoming. Redundant content was cut, dense sections simplified, and every page was tuned for user intent and SEO impact, including a more logical hierarchy and cleaner content architecture.
A sharper look backed by SEO-friendly structure
We introduced a bold, dynamic, and modern design that brings energy and consistency to every page. Typography, color, and content spacing were refined to improve readability and usability across all devices. To support the new design, we built a simplified sitemap and scalable blog infrastructure, giving the new design a structure that supports both storytelling and search performance.
A flexible foundation built to scale
demandDrive built a modular backend that makes updates fast and easy without the need for custom development. The new system lets Carney Sandoe manage content in-house and gives the site room to grow without adding complexity. With a flexible structure and scalable CMS in place, the site now supports improved maintenance, long-term growth, and stronger performance across both user experience and SEO.
The Result
A modern platform designed to serve every audience Carney Sandoe supports
The redesigned site strengthened Carney Sandoe’s digital presence and delivered notable improvements across the user journey and behind-the-scenes processes:
- Stronger user experience: Simplified navigation and clear page structure help users find what they need faster.
- Consistent, audience-aware messaging: A unified voice speaks directly to diverse users with clarity and professionalism.
- Refreshed and responsive design: A modern system brings energy, an improved UX, and seamless usability across devices.
- SEO-ready structure: Streamlined architecture and scalable blog infrastructure improve visibility and support long-term growth.
- Easier site management: A modular backend lets the team update and grow the site without added complexity.
With its new, updated digital foundation, Carney Sandoe is better positioned to continue growing and expanding its impact, offering users a smoother experience while supporting the team and the site behind the scenes.
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