Building an SDR function is a lot more involved than “hire rep, train them for a week, reap rewards.”

That mentality might have worked from 2013 – 2019, but there are nuances to building a high-performing team in today’s environment that need to be considered.

Are you training them (both during onboarding and as part of a development curriculum) to effectively personalize messages, capture qualitative data to refine future campaigns, and truly understand their why?

Where are you finding these SDRs? Are you leveraging key online communities and job boards to find reps that mesh with and can add to your company culture?

What motivation tactics are you using? Do you know if they resonate with each member of your team on an individual basis?

Point is, getting started with sales development is only going to get more difficult as the role becomes more strategic.

In this onDemand event, AJ Alonzo of demandDrive walks through what should be top of mind for any sales leader looking to build out an SDR team.

What You’ll Learn

Leaders will come away from this ~30 minute session with an idea of what common pitfalls to avoid when getting an SDR function off the ground.

Watch The Event Here:

FAQs

Is This Live? Nope! This is a pre-recorded event, so you can watch it anytime, anywhere.

Where Can I Send Follow-Up Questions? Feel free to get in touch with AJ on LinkedIn or email our marketing team.

Can I Get Involved? You sure can! If you want to be a guest on a future event, let us know by emailing our marketing team.

Any Additional Resources? You bet! Check them out below:

• Here’s a link to the presentation and the additional resources mentioned during the webinar