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Lauren Allen

Lauren Allen is the General Manager of Marketing & Technology Services at demandDrive, overseeing the delivery of digital marketing, web design, and technology solutions for clients. With over 20 years of experience in digital marketing leadership, Lauren has built her career around driving brand value, scaling marketing operations, and orchestrating end-to-end programs that deliver measurable results. She previously held the same role at Digital Impulse, where she rose from Director of Client Services to GM, before its acquisition by demandDrive. Lauren brings deep expertise in client strategy, creative direction, and cross-functional team leadership, and holds a B.S. in Marketing from Merrimack College.

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