onDemand: Getting Started with Sales Development

Building an SDR function is a lot more involved than “hire rep, train them for a week, reap rewards.” That mentality might have worked ~5 years ago, but there are nuances to building a high-performing team in today’s environment that need to be considered. 💪 Are you training them (both during onboarding and as part.

Building an SDR function is a lot more involved than “hire rep, train them for a week, reap rewards.”

That mentality might have worked ~5 years ago, but there are nuances to building a high-performing team in today’s environment that need to be considered.

💪 Are you training them (both during onboarding and as part of a development curriculum) to effectively personalize messages, capture qualitative data to refine future campaigns, and truly understand their why?

🔍 Where are you finding these SDRs? Are you leveraging key online communities and job boards to find reps that mesh with and can add to your company culture?

🎉 What motivation tactics are you using? Do you know if they resonate with each member of your team on an individual basis?

Point is, getting started with sales development is only going to get more difficult as the role becomes more strategic.

In this onDemand event, AJ Alonzo of demandDrive walks through what should be top of mind for any sales leader looking to build out an SDR team.

Speakers

alex ellison

Alex Ellison

Marketing Manager - demandDrive

aj alonzo profile

AJ Alonzo

Director of Marketing demandDrive

What You’ll Learn

Leaders will come away from this ~30 minute session with an idea of what common pitfalls to avoid when getting an SDR function off the ground.